Marketing


“Viral Affiliate Resale Rights Products”. It sounds vaguely buzz-word compliant, but what on earth does it mean? Let me explain.
Resale rights products sound like a great idea when you first hear about them — somebody else creates a product, and possibly even a nice sales letter for it. You buy the right to resell it. [...]

Mark Worthen made a post on his blog titled “My Best Marketing Strategies“. Since his and mine aren’t quite the same, I thought I’d post my own list.
* Make a free version of your product and giving it away to drive people to your commercial version.
* Use an autoresponder like AWeber– for my first few [...]

I’ve just posted a new case study video to YouTube showing how I’m using data from Google Trends to drive thousands of hits per day to one of my websites. Watch it below:

The day after I took the Google Analytics screenshots, the traffic spiked even higher to 6,470 page views, and as of yesterday, the [...]

Yesterday morning, I woke up a hour early with a few ideas that wouldn’t let me go back to sleep. So I got up and got to work, and now I’ve got a bunch of new testimonials, complete with photos, on my squeeze and sales pages. And I’m confident I’ll also get more traffic.
Big idea [...]

The other day, I shot my first YouTube video, a song for Russell Brunson, who I’m “stalking” on my Guru-Stalker.com website. It’s not the first video I’ve ever made — just the first for YouTube.
I learned a little something about video in the process. The sound for the video was pretty flat — just my [...]

I read a post by Jonathan Leger today about the SEO benefits of an affiliate program, in which he recommends that merchants do a permanent redirect from the page their affiliates link to to their sales page (for example, from http://www.geckotribe.com/rss/carp/?assoc=1 to http://www.geckotribe.com/rss/carp/ — ie., just remove the affiliate ID).
The idea is sound, but two [...]

A few months ago, I decided to offer multi-month payment plans for a few of my products. The program seemed to be a success as a few sales came on in the plans. But since then, a few customers have, without a word to me, canceled the remaining payments.
In PayPal’s system, the customer is free [...]

Here’s how to decide for yourself whether Armand Morin’s heavily promoted “Internet Marketing Explained” will be worth the price tag: check out the things he’s giving away free to drive traffic to it.
I came across his exceptional series of free internet marketing training videos today, and I highly recommend checking them out — I’ve got [...]

I registered Guru-Stalker.com a few days ago, and already (at least temporarily), it owns the numbers one and two spots on Google for “guru stalker” (out of 280,000 results) and “guru stalking” (164,000 results), as well as several less common search terms like “Russell Brunson stalker”, “Russell Brunson stalking”, “Russell Brunson stalk”.
Of course, I don’t [...]

I’ve been thinking recently that I need to start establishing contacts in the internet marketing community. I’ve made a short list of people I’ve had limited contact with a few big names before, but nothing very substantial or ongoing. Yesterday, reading Alex Jeffreys’ “Post Launch Profits” (which you can get for free, by the way) [...]

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