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The 4 ‘N’s of Selling Through Twitter

A while back, I wrote about how to craft an auto-DM for Twitter that isn't spam. In that post, I promised to elaborate on my "4 'N's of Twitter" strategy in a future post.

This is that future post.

The First 'N' of Twitter: Engage

Okay, so the first 'N' doesn't actually start with the...
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The Secret to Using Auto-DMs on Twitter

The verdict is in on auto-DMs -- those direct messages you receive shortly after following somebody on Twitter. The judge and jury agree: everybody hates 'em. Some people unfollow anyone who sends one. Don't use 'em.

But wait...breaking news! The decision has been overturned on appeal!

That is, if you know how to write an...
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Once again, it's time to report which headlines got the most of my blog broadcast emails opened and click through last month. Where you see (+), (++) and (+++), that indicates that the headline in question was at the top of one of the other lists (with (+++) indicating the #1 position).

This was an...
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It's time again for a report on which headlines got the most of my blog broadcast emails opened and click through last month. Where you see (+), (++) and (+++), that indicates that the headline in question was at the top of one of the other lists (with (+++) indicating the #1 position).

Highest Open...
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You may have heard of this strategy for getting a tweet to go viral: offer a freebie, but only make it available after a certain number of people have tweeted a link to your offer. Sounds great, but will it work for you? (How can you make it work?)

Over at Mashable today, Brenna Ehrlich...
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I hope all of you in the States had a good Independence Day yesterday. My family and I enjoyed doing some much needed yard work, and then a trip back through time to Railroad Town at the Stuhr Museum of the Prairie Pioneer.

Speaking of history, here are the headlines that got the most of...
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Yesterday, I wrote about some research from the 1960's into the forces that drive word of mouth advertising. The article was focused primarily on what inspires people to talk about brands and products. Today, let's focus on how to make content go viral.

As I said yesterday:

...the #1 key for viral marketing success is...
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Once again, it's time to publish the list of which headlines got the best open and click-through rates last month.

The rankings are calculated based on the numbers reported by AWeber for my "blog broadcast" for this blog.

Where you see (+), (++) and (+++), that indicates that the headline in question was at the...
[read more]

One of my most popular posts from last month (as you'll see below) was the one where I shared which of my emails from March had been opened most, and which got the most clicks through to my blog.

Here's the report for April.

Where you see (+), (++) and (+++), that indicates that the...
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A while back, I needed a FireWire port to hook a camera up to my computer. I knew I had one in a box somewhere, so I spent...oh, I don't know how much time searching through boxes.

I didn't find it in any of the boxes I thought it was in, so I checked a...
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Get to Know Us

White Hat Crew Hi. I'm Antone Roundy. I'm a strong believer in ethics, and have always tried to practice and promote ethical behavior in an industry where many slip over to the dark side. At White Hat Crew, I'll share insights into internet marketing, with extra emphasis on ethical issues.

Read my Internet Marketing Ethics Manifesto

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Riffs on a Purple Cow

Riffs on a Purple Cow is a Kindle eBook containing collection of articles I wrote, inspired by Seth Godin. Download your copy from Amazon.com.

It's also a demonstration of the blogging and business method outlined in my eBook, "How to Build and Operate an SEO Content Factory", which you can download for free in either of these formats:

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Tools I Use to Blog and Podcast

Here's a list of all the tools I use to publish this blog and podcast, and an outline of the process that makes it easier than you might think.
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a No...
List Price: $29.99
Amazon Price: $20.48