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The Art of Ethical Persuasion • White Hat Crew
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After a lot of hard work, crunch time is over at last, and the new version of Affiliate Afterburner (which is now a WordPress plugin) is ready for prime time (whew!)

Affiliate Afterburner/WP makes it easy to monetize your blog by adding affiliate ads from Amazon.com, eBay, AllPosters.com, and AdSense to your posts or sidebars....
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I've been hearing the term "thought leadership" bandied about a bit lately -- often in relation to content curation. This morning, I read an article on FeldThoughts that set thought leadership in a slightly different light for me.

Brad Feld shared an email he'd received from Chris Moody saying:

When I think about FG [Foundry...
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Once upon a time, there was a farmer with a plow horse. Every day, the farmer and the horse worked together to grow crops.

The work was hard, but they produced lots of food. Some they ate. Some they sold and made money to use to buy other things they needed. All in all, they...
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I haven't been running AdSense ads on my blogs for quite a while now, but today, I decided to bring them back into the mix. Two blog posts contributed to the decision.

First, I was checking out the websites of a few people who've posted comments here at White Hat Crew, and came across an...
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Split Test Content, Exit Intent Popups, Hover Stripes, Seasonal Ad Rotation, and much more.

TriggerNote is an Interaction Engine for your website. Use pre-configured "Recipes" to create exit hover ads, exit interstitial ads, etc. Or mix and match your own combinations of over 20 Triggers and Actions to make your website respond to visitor actions, grabbing attention, and customizing on the fly to speak to each unique visitor.

Get to Know Us

White Hat Crew Hi. I'm Antone Roundy. I'm a strong believer in ethics, and have always tried to practice and promote ethical behavior in an industry where many slip over to the dark side. At White Hat Crew, I'll share insights into internet marketing, with extra emphasis on ethical issues.

Read my Internet Marketing Ethics Manifesto

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Riffs on a Purple Cow

Riffs on a Purple Cow is a Kindle eBook containing collection of articles I wrote, inspired by Seth Godin. Download your copy from Amazon.com.

It's also a demonstration of the blogging and business method outlined in my eBook, "How to Build and Operate an SEO Content Factory", which you can download for free in either of these formats:

PDF | Mobipocket (Kindle, etc.)


Tools I Use to Blog and Podcast

Here's a list of all the tools I use to publish this blog and podcast, and an outline of the process that makes it easier than you might think.