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It's time again for a report on which headlines got the most of my blog broadcast emails opened and click through last month. Where you see (+), (++) and (+++), that indicates that the headline in question was at the top of one of the other lists (with (+++) indicating the #1 position).

Highest Open...
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ClickBank has posted a new set of rules for vendors to rein in some of the unethical practices that their marketplace is famous for. Given that it's been nearly 4 months since they started talking tough about certain practices that are still rampant, it may not be time to declare victory yet. But we can...
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Content curation is often promoted as a "lazy" blogging technique. On its surface, it seems that way: instead of writing your own content, you simply republish excerpts from and links to other people's content.

And in fact, it is very easy to fill a blog with curated content.

But filling your subscriber list is a...
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Yesterday, I wrote about how to avoid information overload in a too-fast world. Today, let's talk about how to get your marketing message heard above the noise in a world where your prospects are overloaded.

Be Good Better the Best

Okay, being the best is a tall order. But at the very least, you've absolutely...
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The internet has given us instant access to more information and entertainment than we'd even dreamed would ever exist a few decades ago. On the one hand, we're empowered to accomplished more, faster than ever before.

But there's a downside too. A few days ago, Seth Godin asked, Has the speed shortage been averted?

We...
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When you were a kid playing a game and somebody cheated, you may have repeated the saying you'd been told: "cheaters never prosper." If you were the cheater, you may have been thinking to yourself, "not this time, but what about all the times you didn't catch me!"

In the past two days, I've seen...
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You may have heard of this strategy for getting a tweet to go viral: offer a freebie, but only make it available after a certain number of people have tweeted a link to your offer. Sounds great, but will it work for you? (How can you make it work?)

Over at Mashable today, Brenna Ehrlich...
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Everybody's got some sort of marketing plan. It may be a full-blown document that outlines each step you're going to take, a simple diagram on a napkin, or just some ideas and expectations in your head. The bad news is that your plan is broken. Or it soon will be.

Former heavyweight champ Mike Tyson...
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The other day over at BoostCTR, Ryan Healy wrote about a change to Google's search results format that's been bugging me:

If you look closely, you'll notice that the URL is now appearing under the title instead of underneath the body copy.

...

Is the title even more important than before "” because the URL...
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Outside of ornithologists, most people would probably agree: angel = good, vulture = bad. So it makes sense that you'd want to market more like an angel and less like a vulture. Right?

As I read a recent post by John Carlton today, it occurred to me that the line separating marketing angels from marketing...
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White Hat Crew Hi. I'm Antone Roundy. I'm a strong believer in ethics, and have always tried to practice and promote ethical behavior in an industry where many slip over to the dark side. At White Hat Crew, I'll share insights into internet marketing, with extra emphasis on ethical issues.

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