I haven't been running AdSense ads on my blogs for quite a while now, but today, I decided to bring them back into the mix. Two blog posts contributed to the decision.

First, I was checking out the websites of a few people who've posted comments here at White Hat Crew, and came across an...
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A while back, I needed a FireWire port to hook a camera up to my computer. I knew I had one in a box somewhere, so I spent...oh, I don't know how much time searching through boxes.

I didn't find it in any of the boxes I thought it was in, so I checked a...
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When you're starting out at blogging and your audience is small, it can be tempting to save your best content to publish when you've got more readers to impress.

It's been a long time since I started, so don't remember whether I ever held any content back. But I certainly remember times when I published...
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How do you pick the right price for a product?

Some of the advice is conflicting: do you price it low enough that buying is a no brainer, or price it high so that customers will value it more?

I've read plenty of examples of people raising prices and seeing sales increase, because they'd shed...
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You've heard the phrase "Think globally, act locally." In other words, think about what's good for the world, and do something about it where you live. In blogging, I can think of several reasons to turn the formula on its head: think locally, and blog globally.

A blog's reach is global.

Your blog is accessible...
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We all love buying online to save on sales tax. But with state governments struggling to balance budgets and services getting slashed, more and more states are finding ways to get a piece of the pie.

Several states have enacted the so-called "Amazon tax", requiring companies over a certain size with affiliates in the state...
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You know the formula: step 1: create something valuable; step 2: give it away as an incentive to join your mailing list; step 3: ...; step 4: make money.

But what should you create in step 1?

You might think that a 100-page eBook, packed with everything you know, would be the killer freebie, and...
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Internet marketing has an uphill battle to fight if it's ever going to shed the negative side of its wild west culture.

We've all seen sales letters packed with fake "proof of income" screenshots, false claims, false scarcity, fake testimonials...you get the idea.

It seems like half the products in the internet marketing market (if...
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Every once in a while, I see a list of "power words" -- words you can use to add more punch to your headlines and sales copy. These lists are useful for finding better alternatives for the sorts of boring words we often use in our day-to-day writing, or even just to get you in...
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When people talk about niche selection, the conversation often starts with advice like "look for a flush, hungry crowd." In other words, you're looking for a) lots of people, b) who really want something badly, and c) have money to spend on it. Add to that that you need to be able to reach them,...
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