White Hat Crew
The Art of Ethical Persuasion • White Hat Crew
facebook twitter youtube linkedin

Product Reviews

There's an enemy that you have to face if you want to run your own business -- online or otherwise. It keeps a lot of good business ideas from ever being developed at all. It keeps others on the sidelines or in the shadows.

If you're an entrepreneur who's not thriving (or if you've wanted...
[read more]

Five months too late to do me and good, Amazon will start shipping an ad-supported version of their Kindle* eBook reader on May 3 for $114 (you can pre-order now).

They folks over at Ars Technica don't seem to think that cutting $25 off the price will be enough to induce a lot of people...
[read more]

Google has announced their own rival to the Facebook "Like" button: +1.

Which is better? Let's give them a look.

Facebook "Like"

The Facebook "Like" button appears on a webpage. When a Facebook user clicks it, their name may be listed next to the button, and a note about it will appear on their Wall....
[read more]

Every few days, I see a tweet about the latest edition of somebody or other's Paper.li publication. Occasionally, something I've written shows up in one, and I appreciate that. But do I ever read them? Well, I haven't yet.

Paper.li looks kinda cool -- you mash up all the interesting stuff you've been reading, organize...
[read more]

Today, let's sing the praises of people who deserve praise. Name the best internet marketing product you've ever bought, and tell us what's so great about it.

It could be an info product, a script, a coaching package, a membership, a seminar you attended -- whatever. As long as it made a difference in your...
[read more]

My wife and I had been thinking for a while of getting Amazon Kindles, so when dad asked what we wanted for Christmas, we decided it was time. Let me share the good and bad of my experience so far.

Since wireless internet is available at home and church, and we don't anticipate needing urgent...
[read more]

David Frey asked his Twitter followers a question this morning:

QUESTION: I'm building a new blog. Should I use a commenting system like Disqus or Facebook comments? What say you?

I'd been thinking of blogging on the subject, so I guess today's the day.

I, for one, don't like third party comment systems, for a...
[read more]

Did the announcement for your last event look something like this:

The door opens at 12:00 noon Eastern. That's 9:00am Pacific, 11:00am Central (sorry, Mountain, not enough people in your timezone for me to list you), 5:00pm GMT (a.k.a. UTC)...

The only thing worse than that mess is to only name your own timezone, leaving...
[read more]

Dan Thies and Leslie Rohde are launching Link Liberation 2.0 today. It looks like a great product, but the price tag is going to be hard for a lot of people to swallow. Scratch that. It's going to be impossible. Fortunately, you have an alternative.

Link Liberation is a combination of SEO/link building training and...
[read more]

When I heard the other day that Jason Potash and Jason Katzenback are launching a new autoblogging course/system, it caught my attention. Not because I'm planning on becoming an autoblogger, but because I wondered how any big-name marketer could be pushing autoblogging these days.

I downloaded their "free report" and gave it a read. It...
[read more]

« Previous PageNext Page »

Split Test Content, Exit Intent Popups, Hover Stripes, Seasonal Ad Rotation, and much more.

TriggerNote is an Interaction Engine for your website. Use pre-configured "Recipes" to create exit hover ads, exit interstitial ads, etc. Or mix and match your own combinations of over 20 Triggers and Actions to make your website respond to visitor actions, grabbing attention, and customizing on the fly to speak to each unique visitor.

Get to Know Us

White Hat Crew Hi. I'm Antone Roundy. I'm a strong believer in ethics, and have always tried to practice and promote ethical behavior in an industry where many slip over to the dark side. At White Hat Crew, I'll share insights into internet marketing, with extra emphasis on ethical issues.

Read my Internet Marketing Ethics Manifesto

Join a Blogging Team
Blog & Tweet Easier
Guest Post

I'd Love to Hear Your Voice:

Voice mail: 308-646-0543
(if you'd like a response, please leave an email address)

New to this blog? Start Here

Riffs on a Purple Cow

Riffs on a Purple Cow is a Kindle eBook containing collection of articles I wrote, inspired by Seth Godin. Download your copy from Amazon.com.

It's also a demonstration of the blogging and business method outlined in my eBook, "How to Build and Operate an SEO Content Factory", which you can download for free in either of these formats:

PDF | Mobipocket (Kindle, etc.)


Tools I Use to Blog and Podcast

Here's a list of all the tools I use to publish this blog and podcast, and an outline of the process that makes it easier than you might think.
The Last Lecture
List Price: $22.00
Amazon Price: $11.61