Ethical Use of Conflict in Marketing
by Antone Roundy | Blogging, Marketing, Podcast, Traffic Building
The peacemakers may be blessed, but do rabble rousers have more influence? It's well-known that controversial blog posts make great traffic magnets. Get people riled up, and they'll post more comments, write opposing posts on their blogs (getting you more links), deride (and link to) you more in Twitter, etc. Picking a charged topic and...
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