WHC Internet Marketing Guide
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Internet Marketing Guide » Revenue Sources: What are my options? » Sell Your Own Products » Information Products
Videos
Videos are a great information product format because:
- They're easy to produce using inexpensive consumer video cameras and edit using free software.
- You can also create them on a computer using screen capture software.
- They can be delivered by download.
- Because they can be downloaded, they deliver instant gratification to the customer.
- They're great for visually demonstrating what you're talking about, which often makes it much easier to communicate concepts than audio and text products.
- Many people prefer video products to text or audio products, so they'll pay more for them.
- They can be used to easily create audio and text products by exporting and transcribing the audio.
A few easy ways to create source content for video products include:
- Compile a bunch of your own blog posts and edit them so that they flow together well.
- Find PLR articles or eBooks and update and improve them to make them unique.
- Create an outline of the topic you want to cover and prepare a few thoughts to discuss about each part.
- Set up and interview with an expert on some topic.
When creating screen capture videos, you can either simply run through a slide show and talk about each slide, or record yourself using a piece of software or accessing the web while you explain what you're doing.
- Go » Resale Rights
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