{"id":23,"date":"2007-10-09T10:54:03","date_gmt":"2007-10-09T16:54:03","guid":{"rendered":"http:\/\/whitehatcrew.com\/blog\/2007\/10\/09\/free-online-split-test-analyzer-checks-whether-you-have-enough-results-to-make-a-decision\/"},"modified":"2007-10-10T15:14:44","modified_gmt":"2007-10-10T21:14:44","slug":"free-online-split-test-analyzer-checks-whether-you-have-enough-results-to-make-a-decision","status":"publish","type":"post","link":"https:\/\/whitehatcrew.com\/blog\/free-online-split-test-analyzer-checks-whether-you-have-enough-results-to-make-a-decision\/","title":{"rendered":"Free Online Split Test Analyzer Checks Whether You Have Enough Results To Make A Decision"},"content":{"rendered":"<p>I've just posted a new free tool to WhiteHatCrew.com -- a <a href=\"http:\/\/whitehatcrew.com\/tools\/split-tester.php\">Split Test Analyzer<\/a> that calculates the statistical probability that one split test candidate is really better than another.<\/p>\n<p>Whenever you run a split test, you need to be sure that you've collected enough data to be confident that the results weren't caused by random chance. I've seen many a split test where it looked like one version was clearly better than the other, only to see the results swing the other way with further testing. Having a tool to statistically analyze the results and tell you whether you're ready to pick a winner or need to continue testing will save you from jumping to the wrong conclusion in such cases.<\/p>\n<p>I've been using this script to analyze my own AdWords and sales page split test for quite a while, and decided this morning to make it publicly available.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I've just posted a new free tool to WhiteHatCrew.com -- a Split Test Analyzer that calculates the statistical probability that one split test candidate is really better than another. Whenever you run a split test, you need to be sure that you've collected enough data to be confident that the results weren't caused by random...<br \/>[<a class=\"moretag\" href=\"https:\/\/whitehatcrew.com\/blog\/free-online-split-test-analyzer-checks-whether-you-have-enough-results-to-make-a-decision\/\">read more<\/a>]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-23","post","type-post","status-publish","format-standard","hentry","category-marketing"],"_links":{"self":[{"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/posts\/23","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/comments?post=23"}],"version-history":[{"count":0,"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/posts\/23\/revisions"}],"wp:attachment":[{"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/media?parent=23"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/categories?post=23"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whitehatcrew.com\/blog\/wp-json\/wp\/v2\/tags?post=23"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}