Email Marketing: 5 Hot Words to Avoid
While most internet marketers have turned to social media to sell their products and services, de...
(show more)While most internet marketers have turned to social media to sell their products and services, developing a strong email campaign is still an essential component to the entire internet marketing field. In fact, some experts forecast that consumers will contribute about $67.8 billion into the U.S. market simply from making purchases through email marketing this [...]
(show less)I’ve been blogging daily for nearly 14 months now. 2 years ago, I hardly would have believed that...
(show more)I’ve been blogging daily for nearly 14 months now. 2 years ago, I hardly would have believed that possible. But with the right software, it hasn’t been all that difficult.
However, I’ve just committed to a few major projects with a business partner that are going to consume as much time as I can give them [...]
(show less)The other day, Robin over at Profit Blog shared some good tips on how to ensure that your blog co...
(show more)The other day, Robin over at Profit Blog shared some good tips on how to ensure that your blog comments get approved (rather than getting junked because they look like spam):
The reason so many marketers are unsuccessful with blog commenting is because they cannot understand what it means to add value. So below are a [...]
(show less)Before we get to internet marketing, let’s talk about the “Stupid Tax”. According to the Urban Di...
(show more)Before we get to internet marketing, let’s talk about the “Stupid Tax”. According to the Urban Dictionary, it’s:
The cost associated with engaging in any state sanctioned form of long odds gambling, i.e. playing the lottery.
Why “Stupid Tax”? As I wrote back in July:
I once calculated that winning the lottery is about like picking the right [...]
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It's been called "the bible for startups" and "the best $40 investment a startup can make" (on sale...
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The Customer Development process was developed by Silicon Valley serial ent...
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WHC Internet Marketing Guide
Traffic Exchanges
Traffic exchanges are advertising systems that reward you for using the system with credits toward having your ads displayed to other members.
They generally have very low click-thru and conversion rates. Many people find that traffic exchange users generally aren't in a buying mood when they're using the traffic exchange. Because of this, traffic exchanges are best used to drive people to "squeeze pages", where people sign up to get access to a free resource. Once they've signed up, you can email more information and offers to them.
I'll discuss two that I used to participate in:
* Instant Buzz: The good thing about Instant Buzz is that its toolbar just sits there in your browser displaying little text ads while you do your regular web surfing, so you earn credits for the display of your own ads without having to take time out from your regular activities.
The bad thing is that since your ads get displayed to people while they're busy browsing other sites rather than looking at ads, they often go completely unnoticed, and click-thru rates are very low.
* Traffic Swarm: The good thing about Traffic Swarm is that members only earn points when they're looking at ads, and get even more points when they click them, so your ads are going to be seen and clicked.
The bad things are that:
- You have to spend time surfing the ads to earn displays of your own ads (except for points you buy or earn by referring other users).
- People are likely to click your ads just to get points even if they have no interest in your product.
This guide is an eternal work-in-progress -- as our knowlege grows, so will these pages.
Navigate to the pages that are of most interest to you now, bookmark and study the materials under them;
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