Email Marketing: 5 Hot Words to Avoid
While most internet marketers have turned to social media to sell their products and services, de...
(show more)While most internet marketers have turned to social media to sell their products and services, developing a strong email campaign is still an essential component to the entire internet marketing field. In fact, some experts forecast that consumers will contribute about $67.8 billion into the U.S. market simply from making purchases through email marketing this [...]
(show less)I’ve been blogging daily for nearly 14 months now. 2 years ago, I hardly would have believed that...
(show more)I’ve been blogging daily for nearly 14 months now. 2 years ago, I hardly would have believed that possible. But with the right software, it hasn’t been all that difficult.
However, I’ve just committed to a few major projects with a business partner that are going to consume as much time as I can give them [...]
(show less)The other day, Robin over at Profit Blog shared some good tips on how to ensure that your blog co...
(show more)The other day, Robin over at Profit Blog shared some good tips on how to ensure that your blog comments get approved (rather than getting junked because they look like spam):
The reason so many marketers are unsuccessful with blog commenting is because they cannot understand what it means to add value. So below are a [...]
(show less)Before we get to internet marketing, let’s talk about the “Stupid Tax”. According to the Urban Di...
(show more)Before we get to internet marketing, let’s talk about the “Stupid Tax”. According to the Urban Dictionary, it’s:
The cost associated with engaging in any state sanctioned form of long odds gambling, i.e. playing the lottery.
Why “Stupid Tax”? As I wrote back in July:
I once calculated that winning the lottery is about like picking the right [...]
Limited time offer (the biggest discount I've ever offered): get $616.59 worth of software and services for only $99. Visit http://customers.geckotribe.com/offers.php for details.
(show less)
Subscribe
Join our mailing list and get 4 free scripts for your website.
Download the Great Big Picture of Internet Marketing (PDF)
Amazon Best Sellers*:
Search Engine Optimization (SEO): An Hour a Day
List Price: $29.99
The third edition of the bestselling guide to do-it-yourself SEOGetting seen on the first page of s...
(show more)List Price: $29.99
The third edition of the bestselling guide to do-it-yourself SEOGetting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it’s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic.A successful SEO plan is vital to any business w...
(show less)
Above the Fold: Understanding the Principles of Successful Web Site Design
List Price: $30.00
Above the Fold is a book about the fundamentals of effective graphic communication set in the conte... (show more)List Price: $30.00
Above the Fold is a book about the fundamentals of effective graphic communication set in the context of Web design. Unlike other books that focus on the intersection of design and technology, Above the Fold explores the relationship between the stakeholders of a Web project-- the designer, the user and the client -- and how this continuous cycle affects the decisions made by successful Web designers. Above the Fold is not technical manual or a how-to book, nor is it about timely trends; it's about the timeless fundamentals of layout, usability and measurement that lead to a successful digital product.
(show less)
WHC Internet Marketing Guide
» Discuss this in the Next Gurus Traffic Building forum
Link Building
Link building, as long as it's done legitimately, is probably the single most effective SEO technique. If a webpage has "earned" lots of links from good quality, relevant webpages, that's powerful proof to the search engines that people value what's on the page.
Natural link building is done by creating high-quality content and resources that people want to link to. While quality content should be part of any link building strategy, you'll do better if you also actively pursue links.
This can be done in a variety of ways:
- Trading links with relevant sites. For information about effective link trading strategies, and techniques to avoid, click to download my free special report Death of the Link Exchange.
- Posting comments on other people's blogs. Most have a special field for entering a link to your site. However, many sites format this link in a way that makes search engines ignore it (called "nofollow").
- Posting in forums. Many forums allow you to link to your site in your forum signature.
- Creating pages on "social" sites linking to your website.
- Writing articles and submitting them to article directories. You'll be able to link to your site from a resource box or bio that anyone who republishes your article is required to publish, getting you a link from their site.
- etc.
More information:
This guide is an eternal work-in-progress -- as our knowlege grows, so will these pages.
Navigate to the pages that are of most interest to you now, bookmark and study the materials under them;
and subscribe to the
White Hat Crew weblog's RSS or Atom feed to find out when we add significant new content.
* Amazon.com best sellers displayed using CaRP Evolution
with expanding reviews powered by CaRP's "Expander" plugin.
