SEO


Content curation is often promoted as a “lazy” blogging technique. On its surface, it seems that way: instead of writing your own content, you simply republish excerpts from and links to other people’s content.

And in fact, it is very easy to fill a blog with curated content.

But filling your subscriber list is a completely different [...]

The other day over at BoostCTR, Ryan Healy wrote about a change to Google’s search results format that’s been bugging me:

If you look closely, you’ll notice that the URL is now appearing under the title instead of underneath the body copy.

Is the title even more important than before — because the URL “cuts off” the [...]

Back in March, Google started rolling out “+1″, their competitor for the Facebook “Like” button. At the time, it was only available within Google search. Yesterday, they launched a +1 Button that you can put on your website (you can see…and click…it at the top and bottom of this article).

At the time of the original [...]

I’m listening to an interview with Andy Jenkins and fellow Nebraskan Jeremy Shoemaker (a.k.a. Shoemoney) this morning, and just heard something funny I thought you might enjoy.

Jeremy is talking about how he uses controversy to get links. One key, he says, is to take a controversial position on things that other people have a strong [...]

Google has announced their own rival to the Facebook “Like” button: +1.

Which is better? Let’s give them a look.

Facebook “Like”

The Facebook “Like” button appears on a webpage. When a Facebook user clicks it, their name may be listed next to the button, and a note about it will appear on their Wall.

Google +1

The Google +1 [...]

When an original webpage is outranked by a page that copied its content, the author usually cries foul. At first glance, it seems they’re right — the original source should get the credit for the content. But when you look deeper, it’s not nearly so clear cut a question as you might think.

Let’s talk about [...]

Google caused another ruckus online a few days ago when they laid down the law against content mills. Some people are complaining, others are wondering what took ‘em so long, and still others are getting nervous, wondering whether their favorite content generation method is going to get Slapped next.

While nobody knows for sure where or [...]

In the wake of Google’s crack down on content farms, which hit EZineArticles hard, EZineArticles has announced that they’ll be making all links from articles on the site “nofollow” links (meaning that the links will no longer give any Google SEO benefit to the sites they link to).

This includes links in the articles as well [...]

Over at Daily Blog Tips today, Daniel Scocco fielded a question today about whether to approve Pingbacks:

The purpose of having trackbacks and pingbacks is to foster conversations among bloggers. By inter-linking the posts that are referencing each other it becomes easier to follow the different opinions and takes on specific issues.

I think having trackbacks and [...]

I’ve spent plenty of time ragging on people who go follower crazy on Twitter, trying all sorts of tricks to amass as many “fauxlowers” as possible, not realizing that none of them are actually listening.

Maybe I was wrong.

A few days ago, Jerry West wrote:

Previously, if Google’s algorithm deemed information from friends/family useful for your search, [...]

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