Comments on: Bigger Than Expected Changes to VISA/MasterCard Requirements http://WhiteHatCrew.com/blog/bigger-than-expected-changes-to-visamastercard-requirements/ Advice for Internet Marketers with Ethics Mon, 02 Apr 2012 20:13:43 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Lawrence Ip http://WhiteHatCrew.com/blog/bigger-than-expected-changes-to-visamastercard-requirements/#comment-396 Lawrence Ip Thu, 28 Jan 2010 05:25:32 +0000 http://WhiteHatCrew.com/blog/?p=199#comment-396 Antone, personally I find the whole profit funnel thing a bit of a joke. Real products and services that are sold well with the right copy and presentation and support is what people want - value for money. The added value is getting more than expected - over delivering. Why not give people options on a well constructed website via the top navigation bar with links to upsells on the various salespages, making up sells obvious and selling prospects properly (I could write a whole ebook on that one). I do agree with you, in that I find some of the proposed rulings to be a bit stiff. Food for thought... Antone, personally I find the whole profit funnel thing a bit of a joke. Real products and services that are sold well with the right copy and presentation and support is what people want – value for money. The added value is getting more than expected – over delivering.

Why not give people options on a well constructed website via the top navigation bar with links to upsells on the various salespages, making up sells obvious and selling prospects properly (I could write a whole ebook on that one). I do agree with you, in that I find some of the proposed rulings to be a bit stiff. Food for thought…

]]>